Andrew goodwin believes that pop videos cant really follow a traditional narrative structure. Because pop videos are built around songs and songs dont always have a traditional narrative structure, also because pop videos often use the singer as the narrator and the character. In music videos the singers usually break the fourth wall and connect with the viewers by looking directly at the camera.
There are three types of links between songs and their videos.
Illustration - This is where the video illustrates what the song lyrics are saying.
Amplification - This is when videos add deeper layers of meaning than what the lyrics show on the surface
Disjuncture - This is where there is little or no link between the video and the song.
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